blog

Read all about the bumpy journey into my dream life and a thriving online business. Stories of “being broke”, taking epic road trips, and even overcoming imposter syndrome await you…

blog

Read all about the bumpy journey into my dream life and a thriving online business. Stories of “being broke”, taking epic road trips, and even overcoming imposter syndrome await you…

4 Best “IRL” Experiences to Kickstart Your Network in 2018

Take Your Marketing Offline and Connect "IRL" It’s no secret that millennials prefer to invest in experiences. And as the trends for working remotely, networking online and plugging into a podcast rather than chatting with our co-commuters, we are craving connection...

How to Monetize Your Passion Project

What is your product?
Remember, you’re turning something you’re passionate about into a sellable product. What will you be selling? Is it a physical object, a service, entertainment, delicious food? The more specific you can be about what your product is, the better!

Who is your audience?
Being clear on your target market is just as important as nailing down the specifics of your product. Who are you selling to? Think about age range, demographics, culture, salary, values, and interests. Create your ideal “avatar” or client and this will help you develop your marketing plan in the long run.

How can you be different?
The market is competitive, that’s just the truth. Chances are, there’s someone out there who is already doing what you want to do. How can you carve out a unique niche for yourself? What will set you apart from the others? What will capture someone’s attention in the middle of hundreds of advertisements?

Why Diversification of Marketing Strategies is Vital in 2018

5 Big Reasons Why You Need to Expand Your Lead Generation Channels for Steady Business Growth   As you all know, I am a HUGE believer that anyone can start a business, now, using the power of social media. I mean, with Facebook you get an enormous audience with an...

Growth Mindset for Entrepreneurs

What is growth mindset, why it’s crucial to success, and how it will make your more money   If you are like me, you have consumed an ENORMOUS amount of information, webinars, and online courses - many that espouse the importance of mindset for success. You might even...

Why I Love Influencer Marketing and You Will Too

Scroll, like, scroll, scroll, scroll, YAWN, comment, try to engage, think “I need a new webinar”, scroll…..   We have all been there. The loud and overwhelming social media graveyard of ads, opt-ins, groups, etc.   And we find ourselves clawing to the top of some...

Branding 101

Branding is not your logo, color scheme, or tag line. Your brand already exists. And it’s evolving every day…

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